FISH OUT OF WATER is a zine that aims to bring attention to overfishing. In order to save marine life, maybe we need to start considering seafood as something to only be eaten on special occasions.

The zine is based on research carried out by Beijerinstitutet and was exhibited at Svenskt Tenn in January 2018.

The zine is hand-lettered, but since it contained most letters of the alphabet, I only had to draw a few more to complete it and turn it into a typeface – which I did after the zine was done. The result is ‘Luthand Regular’.